Welcome to CMA

CMA specialises in the hotel, restaurant, leisure and tourism industries. Based on practical, industry operating and marketing experience, the firm offers a range of specific consulting services aimed at helping operators, investors and public sector agencies to maximise market opportunities and increase economic profit and reward.

Through practical experience and past consulting assignments your needs and situations are understood and empathised with.

Services include:

• hotel and restaurant feasibility studies and market planning reviews;
• area leisure and retail facility planning reviews to aid planning applications and planning appeals;
• catering development, operating assessments and catering operator selection services;
• leisure and health & fitness site and business reviews;
• marketing and promotion planning;
• demographic analysis and customer profiling and
• business coaching.

A few examples of recent assignments are available here and some testimonials are also attached from satisfied current and past clients.

Chris is writes frequent articles for the Caterer magazine. A few recent articles are featured here too.

The objective of this site is to be a living, informative resource, rather than another drab description of consulting services, so please dive in and use the information provided.

Of course we would love to work with you to help you achieve your goals or objectives. However I know that not all visitors to this site are ready to employ consulting services so our aim here is not just to tell you about ourselves but also to provide information that will help you keep up to date with ways in which you can develop and grow either your businesses or the industry you serve.

A new free guide for health and fitness club operators, including information that can be applied to any other leisure and retail business, entitled: How to Use Membership Information to Increase Revenue and Profit is now available.Your comments and feedback are much appreciated and gratefully received!